Step 1 · Read the list
Published for every product.
What we sell, in detail
Four ranges, each described with its claims qualified.
Program 01 · Cosmetics, not medicines
Skincare and body care
We publish the full ingredient list for everything, because natural origin tells you nothing about whether you will react to it — plant extracts and essential oils are among the more common irritants. And we never describe a product as treating a skin condition: a cosmetic presented that way becomes a medicine in law, requiring authorisation we do not have and would not claim.
Step 2 · Ask
If you are unsure, ask us first.
Step 3 · Patch test
Especially with a known allergy.
Step 4 · Cancel if wrong
Fourteen days, no reason needed.
Step 1 · Materials
What it is actually made of.
Step 2 · The exception
Which part is not covered.
Step 3 · Lifespan
How long it should last.
Step 4 · End of life
Whether it can be recycled.
Program 02 · Which part, exactly
Household and everyday goods
A product is rarely wholly anything. A bottle may be recycled while its pump is not; a cloth may be organic cotton with a synthetic thread. We say which part a claim covers, because the alternative is the vague kind of labelling that consumer law now treats as misleading, and because you cannot make a sensible choice from a slogan.
Program 03 · Honest arithmetic
Refills and lower packaging
Refills only reduce impact if they are actually reused, so we tell you how many refills it takes before the reusable container earns back the cost of making it. For some products that is two. For others it is considerably more, and we would rather say so than sell a reusable that was never the better option for how you shop.
Step 1 · Baseline
What the usual product costs in packaging.
Step 2 · Break-even
How many refills to come out ahead.
Step 3 · Decide
Sometimes the answer is no.
Step 4 · Reorder
Refills, not another container.
Step 1 · Choose
By what is in it, not the box.
Step 2 · Check
Ask about allergies if you can.
Step 3 · Assemble
Ingredient listings included.
Step 4 · Send
With the cancellation notice.
Program 04 · Ingredients with the gift
Gift sets
Gifts are where ingredient information usually disappears, which matters most because the recipient did not choose the product and may react to it. We include the listings in the box and we keep wrapping minimal rather than building a parcel that is mostly presentation — which would sit awkwardly beside everything else on this site.
Not sure whether something suits you?
Ask us about ingredients, materials or sourcing before you buy. No obligation.